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Making Medicare Work for You: Boomers, Welcome to Medicare

Posted on July 26, 2011

A Special Presentation as Part of RLTV’s Groundbreaking Initiative that Puts Boomers in Control of their Medicare

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(HealthNewsDigest.com) – BALTIMORE, July 26, 2011 — RLTV, the only cable network dedicated to serving the needs of Generation 50+, will air a special episode of Making Medicare Work for You: Boomers, Welcome to Medicare on July 28 at 9 p.m. EDT.

The 10,000 boomers who will turn 65 and become eligible for Medicare every day for the next decade shouldn’t feel bad if they’re a bit confused. Signing up for Medicare means making choices, and for many, the process is complicated. Making Medicare Work for You: Boomers, Welcome to Medicare is designed to address the dizzying array of questions facing individuals who are newly eligible for Medicare.

As part of RLTV’s comprehensive series dedicated to taking the guesswork and anxiety out of Medicare, the episodeguides viewers through the rules, deadlines and choices available to them as they prepare to enter the world of Medicare. Sponsored by UnitedHealthcare and hosted by Deborah Norville, a veteran journalist and anchor of Inside Edition, the program features a team of industry experts from all areas of the Medicare community who use their expertise to help explain Medicare and how it works.

In emotionally compelling field segments, Dr. Kevin Soden works with real people making real decisions, whether they’re struggling with the complexities or just need a little assurance. Back in the studio, experts provide invaluable insight and smart strategies that are as helpful for boomers aging in to Medicare as they are for other adults who may be enrolling for the first time, such as those with disabilities or individuals who have delayed retiring past the age of 65.

The program features a cross-section of Americans, each with different challenges and needs, including:

Bonnie — A successful realtor in Washington, D.C., Bonnie is 65 years old and recently became eligible for Medicare. She’s healthy, works out at a health club regularly, and doesn’t take medications. Lately, she’s been overwhelmed by the Medicare materials she’s received from various sources, and she’s unsure if she should sign up for a Medigap plan or a Medicare Advantage plan. Her biggest worry is finding a primary care physician who accepts her Medicare plan.

Kathleen — A 65-year-old nun living in the community, Kathleen is well educated, well traveled, and wants to continue to make a difference in other people’s lives, as long as her health allows. She takes several expensive medications to treat her cancer and — with limited financial resources — is concerned that she wouldn’t save money on her medications with a Medicare plan because they would be considered higher-cost “Tier 4” Drugs. Kathleen meets with a State Health Insurance Assistance Program (SHIP) staffer for a one-on-one discussion of her options and learns there are a number of resources available to help.

Denis — A 65-year-old sitting district court judge, Denis understands all about the letter of the law and wants to make sure he’s following the proper procedure to sign up for Medicare. He doesn’t know if he needs to sign up for Original Medicare (Parts A and B) or if he should consider enrolling in a Medicare Advantage plan offered by a private health insurance company. He is still working and receives health benefits through his job. A Virginia Insurance Counseling and Assistance Program (VICAP) representative is there to help, discussing his options before he renders his verdict.

“Baby boomers are a diverse group with diverse health needs. RLTV’s program illustrates that the process of enrolling in Medicare for the first time is different for each individual,” said Tom Paul, chief executive officer, UnitedHealthcare Medicare & Retirement. “Through our Medicare Made Clear campaign and support of RLTV’s program, we hope to provide boomers and other Medicare beneficiaries with the information and resources they need to feel confident in their health-care choices.”

“In RLTV’s ongoing commitment to serve the needs of our community of viewers, we have produced Making Medicare Work for You: Boomers, Welcome to Medicare. With UnitedHealthcare’s support and partnership, we have crafted a program that informs and empowers boomers to take control of a critical yet daunting subject,” said Elliot Jacobson, SVP of programming and production for RLTV. “Deborah Norville’s skills as a seasoned journalist and her ability to distill the essence of even the most complex subject make for an engaging and enlightening program.”

There is no one-size-fits-all solution. Making Medicare Work for You: Boomers, Welcome to Medicare walks viewers through the choices to make them easy to understand and provides information to help them take control of their health-care decisions.

Watch Making Medicare Work for You: Boomers, Welcome to Medicare on Thursday, July 28, at 9 p.m. EDT.

About Deborah Norville

One of the most watched, trusted and acclaimed journalists on television, Deborah Norville has covered the milestones of a generation. From the funerals of Pope John Paul II and Ronald Reagan and the devastation in D.C. on September 11th to the inauguration of Barack Obama and the red carpet at the Oscars- if it moved us, if it changed the world, she was there.

About RLTV

RLTV is the only cable network dedicated to serving the needs of generation 50+ with information and entertainment that inspires and enhances the perception of aging. The network has Emmy award-winning programming that addresses a variety of subjects and genres including health, finance, travel, reality, comedy and drama. For more information, visit our website at www.rl.tv.

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