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Hats for Sun/Skin Protection

Posted on May 10, 2011

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(HealthNewsDigest.com) – BOULDER, Colo. – Keeping skin protected in the sun, whether engaging in outdoor activities or browsing in a farmer’s market, is key to ensuring a lifetime of healthy, youthful-looking skin. Fashion-forward hats, like the new 2011 collection from Wallaroo, are an easy way to express personal style and keep the delicate skin of the face and scalp safe from the sun’s harmful rays. Each new Wallaroo hat delivers UPF 50+ sun shield and will be available a select retailers starting in the Fall.

Wallaroo’s new 2011 collection for women includes:

The Frankie – The Frankie is a men’s-style fedora with the perfect air of femininity. The Frankie features a 3-inch brim, which is slightly more than most fedoras, and a matching grosgrain ribbon.

The Napa – A larger brimmed hat perfect for gardening or a leisurely stroll on the boardwalk, The Napa features extra sun protection with a 4 ¾ inch brim and a surprising flair of red wooden beads.

The Two-Toned Victoria – The classic straw hat that is a must-have for a casual look, The Two-Toned Victoria features a slightly larger brim and two tones to match any outfit: white crown with natural brim, white crown with hydrangea brim, camel crown with black brim, pink crown with hot pink brim or beige crown with mocha brim.

The Scrunchie – A versatile, whimsical hat with a wire-rimmed brim, The Scrunchie allows the wearer to change the style of the hat to match her activity or mood.
The Sport Cap and The Sport Visor – Play ball, look chic and keep skin protected with either of these two new hats. The sporty styles feature moisture-wicking fabric and great adjustability.

The Beach – A classic straw lifeguard hat with trim and chin strap, The Beach features a wide brim and makes sun protection as easy as a day at, well, the beach!

Wallaroo’s new 2011 collection for children includes:

Crocodile & Shark – A classic cotton bucket hat, with a crocodile for girls and a shark for boys, the quirky hats feature a bite mark on the brim of each hat. Designed to fit kids 3 to 5 but will entertain all ages with its whimsical charm.
Wallaroo hats are made from canvas, microfiber, cotton twill, and poly-straw, which make most hats washable, crushable and versatile for everyday wear.

According to the Skin Cancer Foundation, the majority of skin cancers are almost always preventable with good sun protection habits, and Wallaroo’s UPF 50+ rating is the highest available.

Wallaroo Hats are available online at www.wallaroohats.com, in catalogs, and at more than 2,000 outdoor, resort, golf, gardening and boutique retail stores throughout the U.S. Prices start at $20.

About Wallaroo Hat Company

Founded by Stephanie Carter and Lenya Shore in 1999, Boulder, Colo.-based Wallaroo Hat Company manufactures an Aussie-inspired line of sun protective, fashion-forward hats for women, men, children, and infants. The company maintains a strong commitment to skin cancer prevention by offering affordable and attractive UPF 50+ hats, the highest sun protection rating available, and donating 1% of its net profits to skin cancer research. Wallaroo hats are available at more than 4,000 outdoor, resort, golf, gardening, and boutique retail stores throughout the United States.

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